Unlike SEO or social media marketing, Google Ads can drive qualified traffic within hours of launch. You'll typically see initial website traffic and data collection begin within the first 24-48 hours of going live. Clear performance trends usually emerge within 2-4 weeks, with campaigns reaching optimal performance around month 2-3 as we gather data and implement major optimizations.
The timeline for actual customers depends on your business type and sales cycle. E-commerce businesses often see sales within the first few days, B2B services might generate qualified leads within the first week, while higher-ticket items might take 2-4 weeks for meaningful conversions. The key advantage of Google Ads is speed compared to other channels – you can validate market demand, test messaging, and generate revenue while waiting for long-term strategies like SEO to mature.

We don't guarantee specific numbers because Google Ads performance depends on factors beyond our control – your market competition, product quality, website conversion rate, and budget allocation all impact results. Instead, we guarantee strategic campaign management using proven frameworks, continuous daily monitoring with weekly optimizations, transparent reporting through real-time dashboards, plus detailed monthly reports, and responsive communication with quick responses to your questions.
We operate on a month-to-month basis with no long-term contracts – we earn your business through results, not legal agreements. Our track record shows that most clients see improved cost-per-lead within the first month, and the majority continue working with us beyond six months because they're seeing positive ROI. During your strategy session, we'll provide realistic expectations including projected costs, optimization timeline, and typical performance benchmarks for your industry.

We measure what matters to your business – revenue, leads, sales, and ROI, not just clicks, impressions, or other vanity metrics that don't impact your bottom line. Our key performance indicators include cost per lead or acquisition (your most important metric), return on ad spend showing how much revenue each rupee generates, conversion rates indicating how many clicks become customers, click-through rates showing how compelling your ads are, and Quality Scores reflecting Google's rating of your ad relevance.
You'll have access to real-time dashboards for daily performance monitoring, receive weekly email updates highlighting key optimizations and wins, get monthly comprehensive reports with insights and strategy recommendations, and participate in quarterly strategy reviews for scaling and growth planning. We also track business-specific metrics relevant to your industry, like phone calls for service businesses, form submissions for B2B companies, online sales for e-commerce, or appointment bookings for healthcare providers. Every report includes clear explanations of what the data means for your business and specific action items for continued improvement.

Absolutely. While we're based in Bangalore with deep local market expertise, Google Ads campaigns can be managed effectively regardless of location, and we currently serve clients across India and internationally. Google Ads allows precise geographic targeting, including specific cities, regions, radius targeting around business locations, demographic and behavioral targeting within areas, and language customization for different markets.
For non-local clients, we conduct thorough market research for your specific geographic area, analyze competitors in your local market, adapt ad copy for cultural and language considerations, perform local keyword research based on search behavior, and ensure compliance with regional advertising regulations. We've successfully managed campaigns for SaaS companies targeting global markets, e-commerce businesses shipping nationwide, professional services offering remote capabilities, educational platforms with online delivery, and healthcare telemedicine services. Our systematic approach to campaign management, performance optimization, and transparent reporting works effectively regardless of location, with all communication handled through video calls, shared dashboards, and detailed reporting to keep you fully informed about campaign performance and strategy adjustments.